116 lines
4.3 KiB
Markdown
116 lines
4.3 KiB
Markdown
# SEO Strategy for BiohazardVFX Minecraft Server
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## Overview
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This document outlines the SEO strategy implemented for the BiohazardVFX Minecraft server website to improve search visibility and attract more players.
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## On-Page SEO Elements Implemented
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### 1. Title Tags
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- **Primary Title**: "BiohazardVFX Minecraft Server | Join Our SMP Community"
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- **Template**: "%s | BiohazardVFX Minecraft Server" for other pages
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- **Rationale**: Includes primary keywords (Minecraft, Server, SMP) and unique value proposition
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### 2. Meta Descriptions
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- **Description**: "Join BiohazardVFX, a 1.21.x Survival Minecraft server for VFX artists and creatives. Experience vanilla-first gameplay with community and whitelist access."
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- **Rationale**: Concise, compelling, includes keywords and unique selling proposition
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### 3. Keywords
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- Primary: Minecraft, SMP, Survival, VFX, Creative
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- Secondary: Server, Community, Whitelist, Discord, 1.21.x, BiohazardVFX
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- **Implementation**: Added to metadata.keywords in layout.tsx
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### 4. Open Graph Tags
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- **og:title**: "BiohazardVFX Minecraft Server | Join Our SMP Community"
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- **og:description**: Same as meta description
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- **og:image**: "/backgroundimg.avif" (1200x630px recommended size)
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- **og:type**: "website"
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- **og:url**: "https://minecraft.biohazardvfx.com"
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### 5. Twitter Card Tags
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- **twitter:card**: "summary_large_image"
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- **twitter:title**: Same as OG title
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- **twitter:description**: Same as meta description
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- **twitter:image**: "/backgroundimg.avif"
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## Technical SEO Elements Implemented
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### 1. Structured Data (Schema.org)
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- **Type**: VideoGameServer
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- **Properties included**:
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- Name: "BiohazardVFX Minecraft Server"
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- URL: "https://minecraft.biohazardvfx.com"
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- Description: Detailed server description
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- Game: Minecraft with version 1.21.x
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- ServerStatus: Online/Offline (dynamic)
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- PlayersOnline: Real-time player count (dynamic)
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- MaximumAttendeeCapacity: Max player count
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- AreaServed: Worldwide
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- Provider: BiohazardVFX organization
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- Application: Minecraft deep link for easy joining
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### 2. Canonical URLs
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- **Implementation**: Set to "/" for homepage
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- **Rationale**: Prevents duplicate content issues
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### 3. Robots.txt
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- **Location**: /public/robots.txt
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- **Content**: Allows all crawlers, includes sitemap reference
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### 4. Sitemap.xml
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- **Location**: /public/sitemap.xml
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- **Content**: Includes homepage with priority 1.0 and daily change frequency
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## Content SEO Strategy
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### 1. Primary Keywords Targeting
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- **Primary**: "Minecraft Server", "SMP", "Survival Minecraft"
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- **Long-tail**: "VFX Minecraft server", "Creative Minecraft community", "Whitelist Minecraft server"
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### 2. Content Structure
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The website content focuses on:
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- Clear value proposition (VFX artist focused community)
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- Server features (1.21.x, Survival, Hard + Vanilla Tweaks)
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- Real-time server status
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- Easy joining process (one-click copy server IP)
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## Recommendations for Continued SEO Success
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### 1. Content Updates
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- Regular blog posts about server updates, events, and community highlights
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- Player showcase content
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- Server build spotlights
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### 2. Link Building
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- Reach out to Minecraft server listing sites
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- Engage with VFX and creative communities
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- Cross-promote on social media platforms
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### 3. Local SEO
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- Though the server is global, consider location-based keywords for US region
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- Consider "US-based Minecraft server" positioning
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### 4. Performance Optimization
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- Page loading speed is essential for SEO
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- Ensure images are optimized
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- Monitor Core Web Vitals
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### 5. Social Proof
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- Highlight active player count in marketing
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- Showcase community creations
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- Gather testimonials from community members
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## Next Steps
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1. Monitor search console for indexing and performance
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2. Track organic traffic growth
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3. Consider adding more pages if the site expands (rules page, FAQ, etc.)
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4. Implement rich snippets for server status if possible
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5. Regularly update structured data with real-time server information
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## Additional SEO Tips for Minecraft Server Websites
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1. **Server IP Consistency**: Ensure server IP is consistent across all mentions
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2. **Game Version Updates**: Keep version information current in metadata
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3. **Community Content**: Encourage user-generated content (screenshots, builds)
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4. **Seasonal Content**: Special events or challenges can generate content
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5. **Accessibility**: Ensure the website works for all users, including screen readers |